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5 Simple Marketing Strategies For Nonprofits
Adobe Stock: Rudzhan Listen to this article: How Is Marketing Different For Nonprofits Than Normal Businesses? Marketing via social media, email, targeted ads, etc., is an essential tool that big companies and budding entrepreneurs alike implement on a daily...
5 Simple Marketing Strategies For Nonprofits
Have you ever stopped to think about how a nonprofit makes its name known to the public? How do they reach out to individuals and businesses, convert new donors, and increase fundraising? They use marketing strategies.
A Complete Look at the Value of Video Marketing
Today, brands utilize video marketing as a strategic way to curate and share attractive video content on various online platforms. The underlying purpose of video marketing is to attain, retain, and convert a specific target audience into loyal viewers.
Online Reputation Management in the Age of Digitalization
With the proliferation of digital marketing, online reputation management has become more vital than ever. As social media has become an essential tool that enables you to connect with your target audience, it has also opened up new doors for crisis management.
Get What You Pay For: Organic vs. Sponsored Social Media Advertising
In any market, businesses compete to sway consumers to choose their product or service over another. To succeed, the quality of the product itself is only part of the equation. The real trick to attracting a consumer base is through advertising.
Recruiting and Talent Acquisition in the Age of Coronavirus
As the COVID-19 continues to impact numerous industries across the globe, the recruitment and talent acquisition practices face new challenges. For many organizations, the plan to hire more employees is on halt or entirely out of the question. Alternatively, for some firms, there is more need for personnel than ever.
Happy Juneteenth
Dear HAM Team,
Thank you for your commitment so far in supporting #blacklivesmatter. We really value the company’s dedication to making sure that we continue to support the black community beyond just this moment.
The Emergence and Necessity of Programmatic Advertising in 2020
Over the years, programmatic advertising has remained the center of attention in the realm of ads. However, what constitutes programmatic advertisements often befuddles people. Technically, programmatic advertising is the practice of utilizing bots to purchase ad space that depends on a multitude of prerequisites.
How Important is Employer Branding When It Comes To Talent Acquisition?
When most people think about branding, we imagine advertising, marketing, that sort of thing. And while these are all bang-on examples, branding is so much more than that. Branding is the sum total of your brand image, your culture, and your public-facing persona.
2020 and Beyond: Marketing Trends That Will Change the World
The new decade has come with endless new possibilities for emerging marketing trends. Something as traditional as content curation is reshaping so that businesses could maximize their operational efforts. Despite the nature of a trend, the needs of the audience are now consistently evolving.
The Changing Workplace Environment and Culture during Coronavirus
As the remote workplace environment becomes normalized throughout the world, companies need to practice more wisdom than ever. It is undeniable that a global workplace transformation will take place to flatten the curve of COVID-19 pandemic.
Digital Marketing During Coronavirus
With so much change happening all around us, we’re seeing a fundamental shift in the way companies conduct business. Widespread closures have forced organizations to abandon brick and mortar locations and take their business online.
This Too Shall Pass: Our Wish for World Health Day 2020
With all the craziness going on, let’s not forget that today is World Health Day. This year is especially dedicated to nurses and midwives. There’s no greater time to thank these healthcare providers for the work they do.
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